Airwalk | Collective International
The classic brand that shaped the surf, skate, and snow movement. I helped reintroduce Airwalk to the industry through creative leadership, strategy, and design direction.
12+ annual shoots, 6 seasonal catalogs, day in the life travelogues. Mens, womens, surf, skate, and snow. Action, lifestyle, product.
Heavy print advertising across action sports, youth lifestyle, and music mags.
A vibrant, yet refined campaign and digital experience.
NYC Product launch campaign, influencer integrations, events, and video series.
Chris O'Flaherty, Creative Director
Gabe Re, Art Director
Laura Kotlowski, Visual Designer
Joshua Malinow, Visual Designer
Anthony Cozzi, Visual Designer
Chris O’Flaherty — 2023