Airwalk | Collective International


Since ‘86


The classic brand that shaped the surf, skate, and snow movement. I helped reintroduce Airwalk to the industry through creative leadership, strategy, and design direction.








Brand
Imagery


12+ annual shoots, 6 seasonal catalogs, day in the life travelogues. Mens, womens, surf, skate, and snow. Action, lifestyle, product.











Advertising


Heavy print advertising across action sports, youth lifestyle, and music mags.











Airwalk
Women’s
Collection


A vibrant, yet refined campaign and digital experience.













Integrated Campaign
Already Famous


NYC Product launch campaign, influencer integrations, events, and video series.




















Credits


Chris O'Flaherty, Creative Director
Gabe Re, Art Director
Laura Kotlowski, Visual Designer
Joshua Malinow, Visual Designer

Anthony Cozzi, Visual Designer








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Chris O’Flaherty — 2023

Mark